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Weekday

We love denim and it’s been at our core since the start. So, we make sure we do jeans well

Our Denim - Quick Facts

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<body>

  <div class="content">
    
    <div class="subTitleRead">Read the latest blog from Weekday</div>

    <section class="container" id="grid-container">

      <div class="grid-container">
        <div>
          <a>
            <img class="imgBlogRow"
              src="https://www.weekday.com/content/dam//Weekday/campaign/2021/responsibility/Icon3_manufacturing.png">
          </a>
          <div class="imgDescription">
            Body Scan Jeans launched in 2021.
          </div>
        </div>

        <div>
          <a>
            <img class="imgBlogRow"
              src="https://www.weekday.com/content/dam//Weekday/campaign/2021/responsibility/Icon1_material.png">
          </a>
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            All the cotton in our denim is organic or recycled.
          </div>
        </div>

        <div>
          <a>
            <img class="imgBlogRow"
              src="https://www.weekday.com/content/dam//Weekday/campaign/2021/responsibility/Icon4_reuse.png">
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          <div class="imgDescription">
            All zipper tape made from 100% recycled polyester.
          </div>
        </div>
      </div>
      <div class="subTitle">
        We love denim
      </div>
      <div class="imgContent">
        <a>
          <img class="imgSize"
            src="https://www.weekday.com/content/dam/Weekday/campaign/2021/responsibility/articles/denim.jpg">
        </a>
      </div>
      <div class="blogRow">
        We love denim and it’s been at our core since the start. So, we make sure we do jeans well. All our denim styles
        are made from organic cotton since 2015, and increasing the share of recycled cotton and other low impact
        material options is one of our top priorities.
      </div>

      <div class="subTitle">
        Here are some of the goals we've reached with our denim lately:
      </div>
      <div class="blogRow">
        <li>
          Metal buttons and rivers are all Natural Finish or Eco Finish from YKK Fastening Products Group.
        </li>
      </div>

      <div class="blogRow">
        <li>All zipper tape made from 100% recycled polyester.</li>
      </div>

      <div class="blogRow">
        <li>All thread made from 100% recycled polyester.</li>
      </div>
      <div class="blogRow">
        <li>All washes are classified as Green from season 4 (2021) according to Jeanologias EIM score (Environmental
          Impact
          Measurement).</li>
      </div>
      <div class="blogRow">
        <li>At least 5% recycled cotton in all jeans from 2021, some styles with up to 20% recycled cotton and
          constantly
          increasing this share.</li>
      </div>
      <div class="blogRow">
        <li> Hemp and organic cotton blends in two styles from fall 2021 with the hope of increasing the share already
          for
          2022.</li>
      </div>
      
      <div class="blogRow">
        
          <li>
            During 2020 and 2021 we launched a limited edition collection with the Jeans Redesign project led by Ellen
            Macarthur Foundation and a limited edition of our most popular denim style
            <a class="blogLink" cb-url="https://www.weekday.com/en/search.html?q=rowe">ROWE</a>
            together with IFC (Infinity Fiber Company).          
          </li>
      </div>
      
      <div class="blogRow">
        <li>In 2021 we introduced
          <a class="blogLink"
            cb-url="https://www.weekday.com/en/blog-article/sustainability/w/body-scan-jeans.html">Body
            Scan Jeans,</a>
          Body Scan Jeans, a made on demand innovation, at our store at Götgatan in Stockholm.
        </li>
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      <br>
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