Dyson is a global innovation leader in high-performance technology, known for sleek design, advanced engineering, and a fiercely loyal customer base. But even groundbreaking products benefit from the power of recommendation.
To turn customer advocacy into measurable results, Dyson partnered with Soreto to integrate seamless referral journeys across multiple markets, Germany, Austria, Switzerland, and Italy.
With secure localisation, multi-language capabilities, and ongoing optimisation, Dyson leveraged our Referral solution to acquire new high-quality customers and drive repeat purchases at scale.
Across Dyson’s campaigns, we delivered consistent uplifts in conversion and revenue:
5%
17%
25%
1,000%
After checkout, customers see a Dyson-branded Lightbox inviting them to share a unique discount with friends.
Advocates receive a thank-you discount for sharing. Their friends get a compelling offer, creating instant appeal and seamless motivation.
Referrals are shared via social and messaging platforms, creating peer-powered visibility with no paid media.
Every Referred customer is prompted to refer again post-purchase, generating a self-sustaining growth engine.
Dyson uses Soreto’s A/B testing tools to refine creative, rewards, and placements, ensuring each campaign performs across markets and audiences.
From voucher codes to gift cards, our platform offers flexible, measurable, and fast-to-launch Referral strategies that scale internationally.
Your most stylish customers are ready to spread the word.
Social proof. Real offers. No pressure. Just peer-driven conversion.
Soreto enables Dyson to activate brand advocates across borders, offering a seamless referral experience that’s secure, scalable, and built for results.
Multi-language, multi-currency support with GDPR-compliant data handling
A/B testing, custom rewards, and real-time optimisation for all Referral campaigns
Ongoing performance reviews, testing plans, and local market support
Affiliate tag or direct confirmation page implementation, lightweight and checkout-safe
Customer acquisition through organic, high-trust channels that convert
Reward-based loops that boost repurchase and brand loyalty for Dyson
Increase repeat purchases and drive new customer acquisition
Enrich your shopping experience with authentic customer content
Get in touch to learn more about how we can help supercharge your growth.