Fashion, Loyalty And Referral Power

Black Roman logo on transparent background to display on a logo carousel of Brands that work with Soreto

Roman, a heritage British fashion brand with over 150 stores across the UK, has long been trusted by style-conscious shoppers seeking timeless, affordable fashion. But in a crowded retail market, sustainable growth requires more than great clothes – it needs loyal customers who bring new ones with them.

In 2023, Roman partnered with Soreto to supercharge its customer acquisition strategy. With 92% of consumers trusting Referrals over ads, and friend recommendations influencing 50% of all purchases, Referral marketing was a clear fit.

Soreto’s seamless Refer-a-Friend solution was built into Roman’s core customer experience – giving shoppers the power to share the brand they love and earn rewards in return.

See It In Action: The Referrer

Happy customers are your best advocates – by sharing a Referral, they not only earn rewards, but also introduce new shoppers to the brand effortlessly.

Referral Lightbox

Social Sharing

Thank You Email​

Your Website

Turning Clicks Into Customers: The Friend

When a friend receives a Referral, they’re more likely to trust and engage with the brand – turning a simple share into a valuable new customer.

Friend Clicks On Post

Landing Page

Shops On Your Site

Becomes A Referer


Discover Our Solutions

Image illustrating a customer sharing a brand's Refer a Friend offer to get a percent off their shopping if their friend purchases. The sharer can get 15% off if they share via Facebook, X, WhatsApp, Pinterest or Copies link

Increase repeat purchases and drive new customer acquisition

Image illustrating a shoppable gallery widget that allows customers to view authentic UGC content showcasing a brand's items

Enrich your shopping experience with authentic customer content

How Leading Brands Use Soreto to Drive Growth and Referrals Across Industries

How Roman Achieved 400% Referral Growth with Soreto’s Refer-a-Friend Program

How Ann Summers Achieved A 3x Revenue Boost Through Social Referrals

How Nobody’s Child Is Driving Customer Acquisition & Loyalty With Social Referrals

Ready To Supercharge Your social advocacy?